What is infographics?
The public, not necessarily specialized, will assimilate the information in a more playful way. In the digital age, infographics offers a unique user experience and allows the sharing of information simply and quickly.
We simplify the reading of complex information
Our mission is to simplify the reading of complex information and data for the general public by presenting them in the form of diagrams, key figures, maps, … with an attractive design for a quick, clear and unambiguous understanding.
The information becomes accessible and understandable by the greatest number. Our creativity combined with our ability to synthesize information will turn your infographic into a powerful and viral element of communication.
Infographics, a powerful marketing tool
Here are 3 reasons why visual content marketing is better than a boring text:
- Infographics are liked and shared on social networks three times more than any other type of content. (Source: https://www.hubspot.com/marketing-statistics)
- Eye tracking studies show that Internet readers are very attentive to images conveying information. In fact, when the images are relevant, readers spend more time looking at the images than reading the text on the page. (Source: https://www.nngroup.com/articles/photos-as-web-content/)
- Infographics allows people to learn faster
Some examples
Some reasons to use an infographic
To compare
Practical Guide
Explain a complex concept or process by illustrating problems and solutions.
List / Ranking
Synthesize information in the form of a list or ranking (eg Top 10 of …).
A story / A process
Illustrates the timeline, including the history of your business.
Product / service presentation
You present your products or services and their features.
Call to Action
Exposing issues and proposing solutions by asking readers to take action.